MUL 218 Business Practices for Media Arts

This course covers standard business practices relating specifically to the media industry. Develop the basic skills and resources for job searching, including writing a resume and proper business communication practices. Create a plan for developing your portfolio. Establish and organize an efficient workflow for a freelance business. Demonstrate an understanding of project management skills. This course is geared for Media Arts majors. It is recommended that you have completed at least one term of multimedia design, graphic design or web design coursework prior to taking this course.

Credits

3

Course Learning Outcomes

Upon successful completion of this course, the student will be able to:
1. Be able to establish an organized and efficient workflow within an organization
2. Be able to lead client discussions which will allow strategic planning of marketing materials
3. Demonstrate mastery of project management, including timelines, budgets
4. Demonstrate a basic knowledge of standard business practices relating specifically to the media arts industry
5. Demonstrate a basic knowledge of responsibilities of designers and clients and how to resolve problems when they occur
6. Develop the basic skills and resources for job searching
7. Establish and organize an efficient workflow for a freelance business
8. Lead client discussions which will allow strategic planning of projects
9. Recognize and deal with ethical issues, such as privacy, confidentiality, conflict of interest, offensive content, and stereotypes as they relate to the media industry
10. Demonstrate an understanding of making ethical choices when using outside sources